Yggdrasil Gaming has launched a revolutionary new promotional tool which permits customers to look at the replays of winning spins and share them with friends and fans on social channels.

The new tool, referred to as BRAG, is the player-facing subsection of Yggdrasil’s BOOST number of promotional tools, and can help improve operators’ organic social media volume by encouraging players to share replays of winning spins on Facebook and Twitter.

The replay and share functionality – the primary of its type within the industry –  will initially allow players to observe and share replays of winning rounds on Yggdrasil’s tournament leaderboard. 

Future updates will give players the chance to also share any big win or any spin from their last 10 game rounds.

Early testing has shown the tool to be hugely well-liked by players, increasing engagement and improving the total experience. 

The launch of BRAG comes as Yggdrasil announces a brand new €25,000 network campaign tournament for the preferred slot Golden Fish Tank.

The network campaign runs between August 12th and August 21st, and can be the primary to incorporate the BRAG feature alongside Yggdrasil’s BOOST promotional tools, including in-game leaderboard and in-game raffle.

Yggdrasil CEO Fredrik Elmqvist said: “There is nothing wrong with just a little bragging, and with Yggdrasil’s new BRAG tool we're giving players the chance to share their success with the world.

“Once again Yggdrasil has launched an industry-first innovation which has the possible to drive revenues for operators and create a more engaging experience for users. There'll be plenty more to return from BRAG, with new features to be rolled out within the coming months.”

Yggdrasil was the winner of Slot Provider of the Year on the 2016 EGR B2B Awards, the newest in a growing list of accolades including Gaming Software Supplier of the Year on the 2016 International Gaming Awards, and Software Rising Star on the 2015 EGR B2B Awards.

Its number of promotional tools, BOOST, hands operators the ability to run plenty of features designed to spice up engagement and retention, including innovative leaderboard and raffle engines.

Yggdrasil’s portfolio of slot features a wide variety of popular casino games, including Bicicleta, Wicked Circus, progressive jackpot Joker Millions, and Monkey King.

Read More... [Source: eGaming]